Work · Case study 13 of 18 · Mind Move
Mind Move overview
Product Design

Mind Move

Meditation, movement and sleep in one subscription

SectorWellness
RoleProduct Design
StackiOS, Android, Subscriptions, Live classes, Offline audio

The challenge

Many disciplines with different session lengths usually produce a menu instead of an experience, and the free to premium boundary has to feel like an invitation.

What we built

  • Onboarding asks what the user came for and shapes the home screen around it.
  • Each discipline has its own library logic, from intent based meditation to pose based yoga.
  • Purchase prompt at the end of a preview, and checkout with card, PayPal and Google Pay.

Outcome

Recorded and live classesPremium subscriptionOffline sleep audio
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