Work · Case study 13 of 18 · Mind Move

Product Design
Mind Move
Meditation, movement and sleep in one subscription
SectorWellness
RoleProduct Design
StackiOS, Android, Subscriptions, Live classes, Offline audio
The challenge
Many disciplines with different session lengths usually produce a menu instead of an experience, and the free to premium boundary has to feel like an invitation.
What we built
- Onboarding asks what the user came for and shapes the home screen around it.
- Each discipline has its own library logic, from intent based meditation to pose based yoga.
- Purchase prompt at the end of a preview, and checkout with card, PayPal and Google Pay.
Outcome
Recorded and live classesPremium subscriptionOffline sleep audio






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